Franchise model of the Reuse Everything Institute

The REII Reuse Revolution program is designed to scale rapidly and generate financial, social and environmental results quickly. We will employ a  business model called a “modified franchise” in which we provide a loan, in the form of machines, training, technical supports and start-up capital, to the local entrepreneurs with a contractual obligation that the entrepreneurs will pay money back to the non-profit as a “franchisee” thus allowing us to provide service and support to other social entrepreneurs and to further expand JAWBs.  In this way, we can facilitate a rapid roll-out and scaling of Reuse Revolution nationwide.

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